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STA 2014 - Shanghai Textile & Apparel Trade Fair (Autumn) 2014

EVENT'S PROFILE:

Shanghai Textile & Apparel Trade Fair (Autumn) 2014

STA 2014

 

 

Shanghai Textile & Apparel Trade Fair (Autumn) 2014 (STA 2014), organized by Shanghaimart, is to be held at Shanghai Mart from October 15 to October 17, 2014.

Nine sessions of Shanghai Textile & Apparel Trade Fair have been held successfully since its foundation in 2004 till now. Shanghai Textile & Apparel Trade Fairhas become one of the most influential fashion textile and apparel fairs in the industry. 

Background

The Chinese garment market is confronted with both opportunities and reforms. With the rapid development of e-commerce, China is gradually becoming the second largest e-commerce market in the world. However, as Uniqlo, H&M, and Zara become major mass fashion brands domestically, more international brands will be eager for entering the Chinese market. In addition, with the fast-changing consumption grade of Chinese consumers, domestic department stores and multi-brand stores are beginning to focus on garment brands with the latest designs and unique taste.


EXHIBITOR'S PROFILE:

Fair Features:

 

Find the width of clothing industry in 2014, coverage of purchasers is wide

* Brand clothing – 1,000 domestic and oversea brand clothing enterprises

* Oversea purchasers – 1,000 oversea purchasers from Europe, America, Japan and South Korea

* Network and designers – 1,000 network businessmen, designer brands

* Channel purchasers – 5,000 brand dealers/agents, traders

Find the depth of clothing industry in 2014, Explore media depth

* 50 print media, 10 TV channels and 5 radio stations to ensure a wide coverage

* 40 websites to make real-time and comprehensive reporting

* 100,000 mails directly sent to buyers, 200,000 e-mails and text messages to report about news of the fair.

* Invite professional purchasers from the 200,000 directories in the call center

* Outdoors Advertisements and mobile media to cover the whole Shanghai city.

Find the accuracy of clothing industry in 2014, Activity effect is accurate

* Business Matchmaking — a purchase meeting for ODM/OEM buyers, a brand and channel match conference, and an introduction and promotion event for high-end fabric products. With multi-appointments on one platform, this fair can facilitate the communication between the suppliers and purchasers.

* Brand Launch — he launch of many domestic and foreign fashion brands as well as some designer brands, making the fair overflowed with innovation and trends.

* Commercial Communication — with a communication cocktail party, an order conference and a cluster launch event, a diversified cooperation platform and deep analysis on the industry is provided.



ORGANIZER'S PROFILE:

Name: Shanghaimart
Address: 2F, 2299 Yan'an Road (West), Shanghai, P. R. China, 200336
Tel: +86-21-6236 6888
Fax: +86-21-2325 5218/2325 5219/2325 5220/2325 5221
E-Mail: info@shanghaimart.com.cn
Official Website: Click to Visit

Shanghaimart

​Shanghaimart is a superb international trading center featuring a mix of show-rooms, trade offices, and information resources that provide both international and domestic buyers and suppliers first class facilities and services.

Shanghaimart is rapidly becoming the preferred destination in China for buyers striving to improve their sourcing and procurement activities.




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