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World B2B Marketing Chief Congress 2014

  • VENUE: JW Marriott Hotel Shanghai
    Location & Details of JW Marriott Hotel Shanghai
  • VENUE ADDRESS: 399 Nanjing West Road,Huangpu District, Shanghai, China 200003
  • ORGANIZER: Global ConsignIndex Co., Ltd.
  • Official Website: Click to Visit
  • Contact:Kiara.Cheung
  • E-Mail:
  • Tel: +86-21-5631 3008 *1304
  • Fax: +86-21-5631 3018
  • CITY:Shanghai
  • INDUSTRY:Marketing & Retail
  •  Conference & Summit / Congress
  • DATE: 2014/01/15 - 2014/01/17 Expired!


World B2B Marketing Chief Congress 2014

—Success in Real Time, Right Time and Big Data for Engagement, onDemand and Inbound New Marketing Initiatives


World B2B Marketing Chief Congress 2014organized by Global ConsignIndexis a platform learning the best-in-class professionals on the evolving and expanding role of B2B marketers. It will be held during January 15-17, 2014 at JW Marriott Hotel Shanghai.

Druing World B2B Marketing Chief Congress 2014, there will have 60s keynote sessions and 400 senior B2B marketers to join this annual B2B marketing event from MNCsLeading marketing leaders with both national and international experiences are coming here to share in-depth know-how and diversified vertical cases. Moreover, World B2B Marketing Chief Congress 2014 will focus on what is the best timing you are engaging your audience and best timing to react on their demand and all of those cannot go forward without considering the big data environment.


Highlights of World B2B Marketing Chief Congress 2014

300+  Senior B2B Marketers 
60+   Featured Speakers 
50+   Plenary Sessions 
10+ Prominent Keynotes 
Concurrent Tracks 


Target visitors:
Senior B2B Marketers from MNCs


From Jan 16th to Jan 17th, World B2B Marketing Chief Congress will further its journey into 8 concurrent streams and illuminate over 50 cases in tracks of Big Data, Demand Generation, Branding Communication, OnDemand Strategy, Traditional Marketing, Public Relationship, Marketing Automation and Digital Marketing. Featured cases include:

ABB:   Transfer Sales-Driven to Marketing-Driven: Take full advantages of the data

EF:       Online Products Development Case: How to use data analysis to develop EdTech product

Tektronix:  Nurturing more leads and prospects along the buying cycle

Otis:     Brand Story and Brand Building- How a good story can make the difference.

Eaton:  Cross-border PR Activities: How do you engage targeted audience?

Actuant: Planning for the unplanned: Create predictive models to drive cross-channel strategy

TE Connectivity: To be modern Marketers: Convince CXOs to accept new marketing tools

Medtronic:   Know your industry, amplify current channels with innovations

ITW:  Sales and Marketing Alignment: Direct client interface to break the ice

Johnson Control:  New China, New Opportunities, New Future—Perspectives from Government affairs

Stora Enso:   Sustainability Communications for B2B Company

Capgemini:   Integrated Marketing: How to make use of marketing tools to enhance marketing efforts

Alfa Laval:  B2B Marketers should use marketing automation to maximize the ROI bottom line

BT Global:  Should social media be part of your B2B marketing strategy? Fans or Leads?

Lenovo:  Social Connections: Connecting Paid, Owned and Earned media



Name: Global ConsignIndex Co., Ltd.
Address: Room 5208, #5 Building, M50 TOP, 18 Wu Wei Road, PutuoDistrict, Shanghai 200331, P.R. China
Tel: +86-21-5631 3008
Fax: +86-21-5631 3018
Official Website: Click to Visit

Global ConsignIndex (ConsignIndex) is running ring-making programs for B2B marketers to generate solid business leads. Ring-Making Program, Event Recruitment, Business Events, and OnDemandkeep all corporate buyers (project owners) updated of the latest market fresh and competitive solutions and services.

ConsignIndex aims to build up strategic partnership with B2B marketers in the region to facilitate every of your business decisions. The leads that B2B marketers source here are of high quality and the methodology is brand new and designed to expand leads pool and increase business opportunities.

ConsignIndex is the market leader in B2B leads sourcing and are nurtured from premier level PR firm and innovate into an integrated B2B marketing advisory firm focusing exclusively on B2B marketing featured opportunities. In 2010, ConsignIndex was transformed from business event organizer to pure B2B marketing channel partner.

At present, ConsignIndex are in strategic partnership with B2B marketers to create more opportunities and ready-to-transaction leads which enable insight sales to focus on the core practice of selling by identifying business opportunities in advance so as to curtail the whole selling cycle. Prospects filtered out through such practice are of high intention to buy and matched with the criteria preconfigured by our B2B marketer customers.

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