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5th Customer Loyalty Programme & CRM China Summit 2013

  • VENUE: Hotel Pullman Shanghai Skyway
    Location & Details of Hotel Pullman Shanghai Skyway
  • VENUE ADDRESS: 15 Dapu Road , New Huangpu District , 200023 SHANGHAI, CHINA
  • ORGANIZER: Neoedge Pte. Ltd.
  • Official Website: Click to Visit
  • Contact:Eugene Azucena
  • E-Mail:
  • Tel: +65-6557 9185
  • Fax: +65-6557 9188
  • CITY:Shanghai
  • INDUSTRY:Business Services
  •  Marketing & Retail
  •  Financial & Financial Derivatives
  •  Conference & Summit / Congress
  • DATE: 2013/06/04 - 2013/06/05 Expired!


5th Customer Loyalty Programme & CRM China Summit 2013


5th Customer Loyalty Programme & CRM China Summit 2013, organized by Neoedge Pte. Ltd., will be held at Hotel Pullman Shanghai Skyway on 4-5 June 2013.

5th Customer Loyalty Programme & CRM China Summit 2013 will focus on the flourishing and rapid changing China market. China’s customer loyalty and CRM market is currently undergoing unprecedented development and changes, at the same time showing huge potential business opportunities. All domestic or international companies, who want to develop and implement the most successful customer loyalty programs and strategies in China market, must be updated with comprehensive understanding of the key market developments and challenges in China.



The following key topics will be addressed in depth with Real Examples and Case Studies:

  • Integration of Social Media and CRM (Social CRM); Integration of Ecommerce and CRM (ECRM);
  • How to monetize social media to develop customer loyalty program to increase sales revenue;
  • How to analyze customers’ data, and how to do marketing based on data analysis;
  • How can CRM use big data to dig customer consuming potential;
    • How to and use which new channels to interact with customers and enhance customer loyalty;
    • How to understand the real customer service demand;
    • Customer Experience Management VS Customer Relationship Management;
    • How to achieve win-win between merchants and their members;
    • Coalition Points and Specialized Points Programme;
    • Online to offline (O2O) commerce model;
    • How to localize the international loyalty program into China market;
    • How to maintain high-end users’ customer loyalty;
    • Others


Who will attend 5th Customer Loyalty Programme & CRM China Summit 2013?

Target Delegate Profile: President, CXO, Director, General Manager, Manager and Head of CRM Customer Loyalty Program Customer Service Customer Care and Interaction Sales & Marketing Client & Account Management Operations Business Development Strategic Planning Relationship and Communication Branding & Advertising Database Contact Centre Market & Consumer Research Others From various industries and sectors including Travel / Airlines / Hospitality / Car rental Bank / Credit Card / Insurance/Financial Services Telecom /IT/ E-commerce Retail (retailers, brands) Automotive Manufacturing Healthcare and Pharmaceuticals Utilities Institute and Government Food & Beverage Entertainment Other service industries 


Name: Neoedge Pte. Ltd.
Address: 469 Macpherson Road #02-01 Singapore 368186
Tel: +65-6557 9166
Fax: +65-6557 9188
Official Website: Click to Visit

Neoedge is a top-notch business media and consulting company that aims to serve the corporate world with integrity and excellence by providing cutting edge business intelligences and creating high value networking opportunities.

Neoedge identifies pressing issues that the corporate world is facing. Our events are developed based on careful and original research including extensive and direct interactions with potential participants in the market. Neoedge events are distinguished by delivering premier value to customers in a sustainable means.

Neoedge is headquartered in Singapore. We have been organising premier events all around the world including in Port of Spain, San Juan, Rio de Janeiro, Hamburg, Accra, Johannesburg, Cape Town, Nairobi, Dubai, Kabul, New Delhi, Mumbai, Bangkok, Hanoi, Ho Chi Minh, Penang, Kuala Lumpur, Singapore, Jakarta, Perth, Manila, Hong Kong, Shenzhen and Shanghai.

Neoedge is your long term reliable corporate business partner.

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