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China Toy Expo 2020 - The 19th China International Toy Fair 2020


China Toy Expo 2020

The 19th China International Toy Fair 2020

As a one-stop sourcing platform converging full categories of toys in ChinaChina Toy Expo 2020 - The 19th China International Toy Fair 2020 is to be held during Oct.21-23, 2020 at Shanghai New International Expo Centre (SNIEC), China.

Held annually in Shanghai since 2002, China Toy Expo (CTE) is the largest B2B toy trade show in Asia converging export-ready China's manufacturers, leading international brands, innovative new products, industry development trends, informative forums & activities and business professionals of all functions throughout the value chain.

China Toy Expo (CTE) is also a one-stop sourcing hub for international buyers as well as an effective gateway for foreign brands to tap into the Chinese market. As an important trade fair in global toy industry, CTE provides a wide range of sourcing opportunities in toys, juvenile products, hobby and licensing. The exhibitors showcase their latest and advanced products and services such as mechanical toys, electronic toys, toy figures, plush toys, dolls, wooden toys, electrical Toys, Non-Electronic Plastics Toys, Educational Toys, Pre-school and playground equipment.

Last year,  China Toy Expo 2019 covered the total exhibition area of 230,000 square meters, gathering 2,508 exhibitors with 4,859 brands, as well as 88,481 professional buyers from over 134 countries and regions take part in the show.

Why CTE 2020?
1, Meeting with manufacturers from most of the major production regions across China
2, Professional B2B event enhancing the efficiency of sourcing and market research
3, Converging the industry trends and latest innovative products
4, Idea exchange, industrial statistics and policy interpretation


Major Exhibits:


Name: China Toy & Juvenile Products Association(CTA, China Toy Association)
Address: Address: No. 101 Fu Xing Men Nei Street Beijing 100031, China
Tel: +86 10 6603 8881 ext.225
Fax: +86 10 6603 3964
Official Website: Click to Visit


China Toy Association(CTA), established in 1986, is the sole national organization of the toy industry in China and the sole legal representative in ICTI appointed by Chinese government. It is recognized as the authoritative voice of China toy industry by the government, the trade, the media and consumers.Registered members consist of producers and distributors of toys, hobbies,games and children entertainment products.The associate members include toy testing laboratories, design firms and education institutions.

The purpose of CTA is to promote healthy development of the toy industry by acting as the liaison between Chinese government and the industry.CTA routinely provides information and holds training seminars on toy safety,product designing and market development.CTA organizes international toy fair in Shanghai and organizes China Pavilion at Hong Kong Toys & Games Fair,Spielwarenmesse International Toy Fair, Nurnberg and American International Toy Fair annually. CTA keeps good communication with the government.The government usually consults CTA on issues affecting the toy industry.
The general management functions of CTA are performed by the President and the Secretariat. The Secretariat is based in Beijing. 



Under the guidance of government, CTA is dedicated to providing required services to the members to enhance the performance of China toy industry on national and international level. 


Honorary President: Xiulian Gu, Zhen Yu 
President: Xiaoguang Shi 
Executive Vice President & Secretary General: May Liang 


Committee of plush and stuffed toys
Committee of wooden toys 
Committee of plastic and mechanical toys 
Committee of baby carriers
Committee of baby and infant toys
Subcommittee of toy research 


1.Assist government to establish industry development plan and contribute suggestions to government to work out related national policies and regulations
2.Promote government policies and regulations to the industry and present the interests of toy industry to government and relative organizations
3.Work with China National Standard Committee to revise China toy safety standards and promote the standards to the industry
4.Keep communication with prominent organizations and media from home and abroad to promote collective interests of China toy industry
5.Foster innovation and fair trade competition to improve and develop healthy trade and manufacturing
6.Deliver latest information on government policies, marketing, product development and trade statistics to members and concerned parties periodically
7.Conduct trainings and seminars to improve the qualification of concerned professionals
8.Boost communication and exchange of views in the industry to offer more opportunities to learn market trends and new technology
9.Organize international trade shows in China and organize China pavilion at international trade fairs
10.Educate consumers about the importance of toy safety and the educational value of play


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